Effective leadership is vital to survival in rural healthcare.

Regardless of whether you believe leadership is a skill you are born with, or a skill set you can learn, everyone can become a more effective leader. Every leader is unique with certain skills and abilities. A “cookie cutter” approach to leadership development just doesn’t work, especially in rural health.  Dr. Bill Auxier’s individualized approach does. It works for leadership teams, individuals and groups.

If you are currently a rural health leader or manager, you’re probably already good at what you do, otherwise you wouldn’t be in a leadership or management position.  While you and your leadership team may already be good, what if you were extraordinary?  My goal is to empower rural health leaders and teams to continuously improve their community and organization through conversations, learning and research.  This can best be achieved through coaching for long-lasting positive behavior change.

Coaching is the reward of great leadership.  Effective leadership involves not just directing or managing others but also guiding and supporting them in their growth and development. In this context, "coaching" refers to the act of helping individuals improve their skills, overcome challenges, and reach their full potential. The statement implies that the ability to coach and mentor others is a positive outcome or reward for being a great leader. It highlights the idea that successful leaders invest time and effort in developing themselves, the people they lead, and the satisfaction of seeing team members succeed as a rewarding aspect of leadership. 

Coaching can address personal development as well as organizational development.

Have you ever considered any of the following?

Cultural Transformation of the Organization
Improving Employee Retention
Improving Employee / Leadership Engagement
Effective Conflict Resolution
Greater Leadership Communication 
Creating Empowered Teams
Enhanced Collaboration & Trust
Team Accountability & Responsibility
Nimble Decision
Establishing a Culture of Connection

Coaching can have a significant impact on leadership development by providing leaders with personalized guidance, support, and feedback to enhance their skills and effectiveness.

Here are several ways in which coaching influences leadership development:


Coaching helps leaders gain a deeper understanding of their strengths, weaknesses, values, and leadership style. Increased self-awareness allows leaders to recognize their impact on others and make more informed decisions.

Skill Development

Coaches work with leaders to identify specific skills that need improvement and create action plans to enhance those skills. This can include communication, decision-making, conflict resolution and emotional intelligence.

Goal Setting

Coaches assist leaders in setting and refining their professional and personal goals. By clarifying objectives and creating measurable outcomes, leaders can stay focused on their development and track progress over time.

Behavioral Change

Coaching helps leaders recognize and modify behaviors that may be hindering their effectiveness. By addressing specific behaviors, leaders can improve their relationships with team members.

Conflict Resolution

Coaches guide leaders in developing effective strategies for managing conflict. This includes improving communication, fostering collaboration and addressing issues that may impede team performance.


Coaches support leaders in making more informed and effective decisions. This involves considering various perspectives, analyzing potential outcomes, and developing a thoughtful decision-making process.


Leadership coaching encourages leaders to be adaptable and open to change. In today's dynamic healthcare environment, being able to adapt to new challenges and opportunities is a crucial leadership skill.

Stress Management

Leadership roles often come with high levels of stress. Coaches assist leaders in developing coping mechanisms and stress management strategies to maintain resilience and well-being.


Coaches hold leaders accountable for their commitments and actions. This accountability fosters a sense of responsibility and encourages leaders to follow through on their development plans.

Confidence & Motivation

Coaching provides leaders with encouragement and support, boosting their confidence and motivation. This positive reinforcement helps leaders overcome challenges and stay focused.

Coaching can achieve these benefits and more through:

Team Coaching


Executive (One-on-One) Coaching


Group Coaching


Dr. Bill Auxier is a popular keynote speaker on rural health leadership with an engaging delivery. The leadership principles Bill addresses help rural health leaders understand their philosophical foundation of leadership which shapes everything they do as a leader. This provides greater clarity, greater confidence, and greater leadership effectiveness.


12637 Bassbrook Lane
Tampa, FL, 33626

Contact Bill by email